TrustSphere: Demystifying Relationship Networks

Manish Goel, CEO & Co-Founder, TrustSphereManish Goel, CEO & Co-Founder
Relationships have always been very important in business. But in today’s hyper-connected digital economy, they have become the cornerstone of success. How people are communicating and collaborating across various digital platforms defines the way in which business is actually getting done through human interaction. TrustSphere measures this critical Social Capital with its Relationship Analytics technology.

Common employee performance metrics like observed completion rates and survey-based engagement provide a very singular view of an employee as an individual. But the relationship networks he/she builds based on shared goals, work activity and collaboration represent his/her Social Capital and understanding this has a far more powerful impact on business.

Consequently, it is vital for HR managers and employees to understand their networks, both internally and externally (with customers, suppliers, and partners). This analytics can be used to improve multiple HR processes, including engagement, wellness, burnout, retention, identifying high potential employees, influencers, and leaders so that organizations can make data-driven decisions that improve productivity.

“The collective Social Capital of an organization is one of the most underutilized and undervalued assets an organization has because it is never completely leveraged,” states Manish Goel, CEO and co-founder of TrustSphere. Goel’s two decades of experience in the software and the services sector has helped him gain an in-depth insight of how ‘people analytics’ is critical to enhancing productivity in real-time. TrustSphere technology was developed to map and identify relationships within an individual’s, teams’ and organizations’ network and give enterprises the ability to draw logical patterns through analytics.
“The platform enables real-time organizational network analysis and an understanding of the collective relationship networks by leveraging communication traffic” adds Goel.

Continually ingesting metadata from logs in corporate communication systems including email, instant messages, and voice calls, TrustSphere’s analytics engine, TrustVault, uses Organizational Network Analytics theories to map and visualize an organization’s Social Capital, in real-time. TrustSphere’s technology never accesses message content or attachments and performs no semantic or text analysis. By applying statistical analysis, behavioral scoring and data science on these relationship patterns, TrustSphere measures and quantifies the strength of each relationship across teams and the organization to reveal those that have the most impact on business. These hidden relationship insights are made visible through TrustSphere’s visualization tool, TrustView or integrated into different business applications so users can easily decide which one to leverage for making a business impact across different business processes like sales, human capital management, and risk/ governance.

Goel recalls an interesting anecdote wherein a global software company suffered productivity losses due to the three-month-long transition period required to bring new hires up to par with the business requirements. As the company integrated the TrustSphere suite of solutions, the transition time decreased to one month as the new hires had a smooth transition leveraging the existing relations and networks of their predecessors. HR executives could monitor and process the onboarding process seamlessly as the application provided meticulous transition reports by analyzing the precedent records of individual networks. This, in turn, increased productivity and maintained the efficiency of the departments.

TrustSphere is collaborating with leading technology partners to embed their solution as a core application within multiple HR, Productivity, and CRM systems. Continual algorithm innovation is enhancing the organizational design capabilities of leveraging data to provide swift sales, risk, and people analytics reports.“We help organizations to understand collaboration between people by measuring the relationships of ‘the internet of people’. We are in fact facilitating a digital transformation for the enterprise,” concludes Goel.